Working in the corporate retail world, I found I needed a creative outlet - which is exactly what this brand started as. However, it quickly turned into my passion project.
This brand stands for all of the things I love and believe in: community, friendships, creativity, self expression, and of course trend-right and good quality products. Atypical Apparel represents going against the norm, following your intuitions, and taking the unconventional route.
I hope these apparel pieces provide you with comfort and confidence - whether it’s a cozy tee to lounge in, or a statement piece – I believe they can be either :)
Thanks for supporting me on this journey!
Founder and Designer